Trade Wizard Analysis

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Trade Wizard — Customer Base Analysis

Production environment · data generated 05-Jun-2026 · sources: TW_PROD_Customers, TW_Prod_Users, TW_PROD_Uses (TransactionLog 2021–2026)

The headline: the “Active” flag does not reflect real usage

⚠ Only 5 of 29 “Active” customers actually transacted in 2025–26 — and every top-volume customer is flagged “Inactive.”

The administrative Is Active field is effectively meaningless as an engagement signal. 24 of 29 flagged-active accounts are dormant, while 144 companies transacting in 2025–26 are flagged inactive or absent from the customer list. Use the transaction log — not the flag — to judge who is a real customer.

Usage trend & product mix

Total transactions per year

Down ~64% from the 2022 peak. 2026 is a partial year.

Lifetime volume by transaction type

Transaction type trends by year

LC collapsed after 2022 (Siemens departure). EXPORT declining. HS_CLASSIFICATION is the real growth story; IMPORT trending up with a 2026 jump.

Customer concentration (whale risk)

Top 20 customers by lifetime transactions

FLEX + SI alone ≈ 59% of all transactions ever. Top 5 ≈ 75%.

Real-active customers (transacted 2025–26)

Company2025–26 txnsUsersFlag

“Active” flag vs reality

Flagged-active companyLifetime2025–26Verdict